Slingshot Bio
Roboto converged Slingshot Bio's WordPress and Shopify sites into one headless Shopify build on Next.js and Sanity, instrumented end to end and AI-ready.
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From Hygraph to Kontent.ai
We are the Hygraph to Kontent.ai migration experts
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The process
How we migrate from Hygraph to Kontent.ai
- 01
Access and gating audit
First we check the existing Hygraph and see whether the data is clean enough to move straight over to Kontent.ai, and plan around any auth walls or bot protection in the way.
- 02
Rendering assessment and extraction
Then we work out how Hygraph renders its pages and pull the content out, even without CMS access.
- 03
AI-assisted sanitization
Everything extracted runs through our sanitization pipeline, which flags slop, normalizes structure, and leaves us clean content to work with.
- 04
Content-model design with the client
Before anything moves, we agree the Kontent.ai content model with you, shaped around how your editors actually work.
- 05
Transform and soft-migrate
We transform the content to the agreed schema and run a full dry run, so mappings and edge cases prove out before production.
- 06
Execute the real migration
Once the dry run is clean, everything moves into Kontent.ai in one controlled cutover.
- 07
Redirect mapping and throttled sitemap submission
Every old URL gets mapped to its new home with the right redirect, so rankings and link equity survive the move.
- 08
Agentic-browser QA
Finally, automated browsers sweep the new site for data issues, design regressions, and missing SEO signals.
- Ready when you are. We'll bring the moving boxes.Start my migration
Challenges with Hygraph
Key pain points
GraphQL-only is the core trade-off. If your team hasn't worked with GraphQL, expect a ramp-up period, and simple projects can end up feeling more complex than they need to be. The UI slows down once your dataset grows, especially with dozens of fields or multiple locales. Localization works, but past ten languages the interface starts to feel like a spreadsheet that lost a fight.
Integrations take more effort if the rest of your stack is REST. There's no REST endpoint, so you'll write adapters or a BFF layer. Pricing is the other thing to plan for. The Growth plan at $199/month includes 1M API operations, and metered overages stack up quickly on a busy site once you cross that line. Enterprise is the only way to unlock SSO, custom roles, and higher locale counts.
If you're unsure whether Hygraph is the right fit, or you're stuck halfway up the learning curve, reach out. We can help you map the cleanest path forward.
You have to really love GraphQL
GraphQL is one of its strongest point but it can be your downfall as well, if your team hasn’t touched GraphQL before, expect a ramp-up period. It’s powerful but definitely not "plug in and go."
Large dataset performance issues
Once your project grows, the Hygraph UI can start dragging. Big data collections need extra optimization to stay usable.
Interface sluggishness at scale
Heavy models, long lists, and asset-heavy projects can make the dashboard feel slow, especially for editors.
Localization workflow complexity
Managing multiple locales works, but it’s not as intuitive as it looks on paper. Some teams find themselves clicking around more than expected.
Multi-language interface clutter
Multi-language setups work fine, but as soon as you hit double-digit locales, the UI quickly becomes noisy and harder to manage. It’s usable, just not optimised for scale.
REST API integration challenges
If your systems still rely on REST, be prepared for extra engineering. Hygraph is GraphQL-only, so adapters and rework are part of the deal.
Benefits of Kontent.ai
Key advantages
Calling your CMS "Kontent dot ai" is a brilliant way to convince people you’ve built an AI-powered future. And to be fair, the platform does have a clean editor, strong workflow tools, and a respectable multi-channel setup.
It's perfect for the kind of company that has more infosec members than it does have devs. But calling yourself an AI platform doesn’t mean you’re built like one.
Real AI-driven CMS platforms start at the foundation with structured content, flexible modeling, real-time indexing, and an architecture that doesn’t panic the moment you try something complex. Sanity doesn’t even market itself as "AI-first," but it’s been ahead of the curve for years. They shipped an embedding index before "AI CMS" was a pitch deck buzzword. We even built one of the first AI search tools on top of it.
So yes, Kontent.ai is great. If you want a polished interface and enterprise workflows, go for it. And if you’re dead-set on building your website there, talk to us first. We’ll walk you through it and maybe even find a better way before you spend six months discovering the limits yourself.
Intuitive content management
You shouldn’t need a week of onboarding to publish a paragraph. Kontent.ai nails this with a clean interface that doesn’t punish you for being a marketer instead of a developer.
Flexible content modeling
Build content the way your brain works. Modular, structured, reusable. No dev intervention every time marketing decides "we need one more field."
Strong API-first architecture
The APIs are predictable, well-documented, and don’t require wild workarounds. Everything connects the way it should and developers stay happy too.
Tech stack integration
React, Vue, Angular, or whatever framework you’re obsessed with this week, Kontent.ai plays nice with all of them and keeps deployments smooth.
Advanced image transformations
You can resize, crop, and optimize visuals without leaving the CMS. Think of it as an in-house designer that doesn’t complain about aspect ratios.
Real-time collaboration
Writers, editors, and developers can work together without stepping on each other’s commits. Instant updates, fewer Slack messages, and zero "who overwrote my draft?" moments.
Common questions
Hygraph to Kontent.ai migration FAQs
Answers to the most common questions about Hygraph to Kontent.ai migration
It's decent but not great. Hygraph's editor UI is clean and approachable for basic content updates, but the moment your content model gets complex (nested components, multiple locales, lots of reference fields), editors start feeling overwhelmed. The interface slows down with large datasets, and the GraphQL-native approach means the editorial experience is shaped by developer decisions more than in other headless CMS platforms. We've set up Hygraph for teams where editors managed well after proper onboarding, but it requires more hand-holding than something like Sanity's Studio, which was designed with editorial experience as a first-class priority.
Get in touch
Tell us what you're building. We reply within one working day. Jono or someone on the team picks up every message personally.
