Case Study
View Case StudyTray.ai
Migrating hundreds of thousands of pages, re-platforming and extending for the leading composable AI integration platform

HubSpot CMS has its perks, but you practically need a Mr. Moneybags subscription to keep the lights on. Pricing shoots up the moment you add seats, automations, or anything remotely “enterprise,” and you can only hope the pricing team doesn’t wake up one day and charge the equivalent of a beach-facing villa.
It’s also not winning any awards for flexibility. Deep customization is limited, the theme system is rigid, and you’re stuck learning HubL, a proprietary template language that no one dreams about using. The plugin ecosystem is tiny compared to WordPress, so advanced requirements usually mean custom builds, workarounds, or giving up. And yes, parts of the system can feel slow and clunky when you least expect it.
If you’re okay with the trade-offs, great. If not, you know where to find us.

HubSpot gets pricey really fast with every new seat, feature, or automation. It ends up feeling like a fresh subscription to financial pain.

The theme system is rigid, and anything beyond surface-level edits usually needs a developer. “Drag-and-drop” has limits… and you’ll hit them quickly.

Compared to WordPress or open-source giants, HubSpot’s marketplace feels tiny with fewer prebuilt solutions and more custom work.

Say hello to HubL, HubSpot’s own templating language. It works… but only in HubSpot. Enjoy the vendor lock-in.

Once you're in, getting out feels like moving out of a house with 14 years of hoarded junk. Migration isn’t fun.

HubSpot CMS can run landing pages and lead funnels, but full-scale eCommerce? Not its game and definitely not its strength.
We're really trying to think of a good reason to love Webflow, and if you’re building a simple marketing site, a portfolio, or a 10-page brochure site, it works. Designers get pixel-perfect layouts without touching code, the HTML it spits out is clean, hosting is included, and nobody has to panic over plugin updates or random server outages. In that world, Webflow is for you.
One of the Reddit users who likes Webflow states that it has global CDN, SSL handling, and 99.99% uptime without touching a server or updating a single plugin. But to be real, Webflow isn't a platform to build on top of, it's a "one and done" kind of thing. Honestly just go to fiverr and find somebody who's designs don't suck.
But if you are dead set on it, connect with us, and we will try to develop the best solution for you.

Designers can build the site they see in their heads without waiting on a dev or translating Figma to HTML. You just drag, drop, animate, and publish. If you can design it, Webflow will render it.

Your site gets served fast everywhere, without you configuring servers or worrying about uptime charts. Webflow handles delivery at scale, and pages load like they’ve had three shots of espresso.

You don't need any certificates, renewals, or late-night expiration scares. SSL is handled out of the box, so security stops being a chore and starts being standard.

Unlike many no-code builders, Webflow doesn’t produce spaghetti markup. The code it generates is tidy, semantic, and Google-friendly, which is why performance is generally strong.

Webflow gives you proper SEO controls with meta titles, descriptions, alt text, structured data, and Open Graph. You don't need plugins or setup. It has native tools that keep your site search-friendly.

Webflow ships with most essentials built in, so you’re not babysitting 12 plugins just to keep the lights on. Fewer moving parts means fewer things blowing up.
Book a meeting with us to discuss how we can help or fill out a form to get in touch
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