Case Study
View Case StudyTray.ai
Migrating hundreds of thousands of pages, re-platforming and extending for the leading composable AI integration platform

Sitecore’s complexity can pose challenges, particularly during the initial setup and configuration phases, which require significant technical expertise. Its cost structure may be prohibitive for smaller organisations, given the investment needed for licensing and ongoing maintenance. Additionally, the platform’s advanced features and customisation options can lead to lengthy implementation timelines. Users might also face a steep learning curve, and reliance on specialised development resources can further increase the time and costs associated with deploying and managing Sitecore solutions.
You know where our bias' lies. We think Sanity is literally the best headless content management out there. The schema is code-based, so it can be easily versioned, scaled, and extended without a heap of third-party hoops to jump. Providing you build it with a solid foundation, which we always recommend Turbo Start Sanity, it's going to be the most valuable hub for content you can imagine.
It's got a very unique tooling called the Live Content API, which in simple terms means
when you press publish, its live.
No issues with caching, and a single API usage that scales perfectly with multichannel content delivery.
It also offers one of the best editorial experiences in the industry with Presentation and customizable content structures. We're obviously huge fans of it, and we've pivoted our business with it when we realised how ahead it is.

You write, your teammate tags in, adds citations, and updates the same doc without stepping on each other. It’s the fastest way to ship content without the “who has edit access?” chaos.

With Sanity, you don’t have to guess what your page might look like. Real-time previews update the moment you type. It’s a 1:1 mirror of your site before it ever goes live, so your campaigns look right the first time.

Sanity’s structured content gives Google clean data and rich schema, so your pages surface higher without manual hacking. Automated schema, smarter metadata, and better rankings.

A blazing-fast media library with first-class support for Cloudinary, Mux, Wistia and more. Upload, drag-and-drop, preview without wrestling with assets, and waiting for spins of doom.

Ever wanted to share one update, and automatically populate every social platform? Welcome to the future we've built that. Why should social media be a chore.

Sanity keeps your subject centred and sharp like a tiny author thumbnail or a full-page hero banner. There are no awkward crops, or chopped heads. Your visuals just look right everywhere.
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Join the growing list of successful migrations
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