Case Study
View Case StudyTray.ai
Migrating hundreds of thousands of pages, re-platforming and extending for the leading composable AI integration platform

Storyblock is definitely not our first choice when it comes to headless CMS. It looks sleek, sure, but its extensive documentation makes it confusing to set up. Its modular system demands time and technical assistance, and non-technical editors often get lost trying to understand spaces, stories, and components. Pricing escalates faster than an unoptimised build, especially if you want basic features.
You’ll likely lean on third-party integrations to get simple things done, and that means more complexity, more code, and more potential breakpoints. Webhook changes have also caught teams off-guard. It they deprecated without warning. So, while Storyblok isn’t terrible, it’s not plug-and-play either.

Storyblok can do almost anything, but sometimes the “how” involves developer time, CLI commands, or manual tweaking. Great control, just not always plug-and-play.

For things like CRMs or complex platforms, you’ll likely build the integration instead of installing it. Expect a bit more engineering.

Real-time previews are great, but large pages or heavy components can load slowly. Occasionally, the editor UI feels less intuitive than the rest of the platform.

Renaming assets, bulk editing, or cleaning libraries can take longer than expected. It is not streamlined like the rest of the system.

Roles are predefined. For smaller teams, that’s perfectly fine. Bigger teams may want more granular access controls than Storyblok currently offers.

You get a free tier, but some advanced features sit behind higher plans. It’s worth it for projects if you want to pay more; just something teams should budget for early.
DatoCMS has a low learning curve, clean UI, and a drag-and-drop schema builder that lets teams shape content without a single existential crisis. Editors love it. Developers tolerate it. Everyone gets to ship faster.
The APIs are solid, the media pipeline is excellent, and the multilingual tooling is actually usable. But lto be honest, it’s expensive, and the drag-and-drop approach means it’s not exactly winning awards for flexibility. Still, if you want something that feels polished out of the box and integrates nicely with Next.js, Shopify, and friends, DatoCMS delivers a pretty smooth experience.
DatoCMS has a clean, approachable UI that editors can pick up instantly. Little training needed, and teams can publish content without tripping over the system.

With both GraphQL and REST, you can query content however you prefer. It gives developers freedom to shape data flows without fighting the CMS.

DatoCMS works smoothly with popular frameworks and tools like Next.js, Gatsby, and Shopify. Plug it in, fetch content, and you’re off.

The GraphQL API is fast and predictable, making it easy to pull exactly the data you need without overfetching or messy workarounds.

Dato handles image optimisation, responsive resizing, and transformations automatically. Your site stays fast without custom pipeline work.

Content changes sync instantly across environments, giving teams quick feedback and reducing the “save, refresh and hope” cycle.
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