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We are the Magnolia to Adobe Experience Manager migration experts

Challenges with Magnolia

Magnolia is the definition of “enterprise for the sake of enterprise.” The setup is heavy, the learning curve is brutal, and unless you have a Java team lying around, good luck getting anything done without burning through budget. The proprietary modules lock you in fast, integrations feel like a maze, and the admin interface slows to a crawl once you start dealing with real content volume. The pricing is expensive, opaque, and somehow still manages to feel bad value. If you're not a Fortune 500 with a tolerance for pain, it’s a project risk.

And honestly, who even uses Java anymore?

Key pain points

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Steep Java learning curve

Magnolia expects your team to be fluent in Java and its ecosystem, which slows onboarding and makes even simple tasks feel heavier than they should.

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Resource-intensive setup

It demands serious infrastructure and long setup cycles, which immediately rules it out for teams that expect fast iteration or modern DevOps workflows.

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Vendor lock-in concerns

Once you're in, you're in. Magnolia’s proprietary modules make moving away painful, expensive, and often not worth the engineering time.

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Complex third-party integration

Connecting Magnolia with modern tools and APIs isn’t straightforward, usually requiring custom Java work instead of simple plug-and-play integrations.

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Native subscription support

Licensing is firmly enterprise-tier, with opaque pricing and steep annual fees that can balloon quickly, a bad fit unless you're Fortune 500.

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Proprietary module reliance

Key features live behind Magnolia’s own tightly controlled modules, limiting flexibility and forcing teams to work the “Magnolia way” instead of choosing best-in-class tools.

Benefits of Adobe Experience Manager

Adobe Experience Manager (AEM) excels as a comprehensive content management solution that seamlessly integrates with Adobe's suite of creative and marketing tools.

Its robust capabilities in digital asset management and content personalisation empower businesses to deliver targeted and consistent experiences across all customer touchpoints.

AEM’s scalable and flexible architecture supports enterprise-level operations, while its intuitive user interface enhances productivity by simplifying complex content workflows. The platform's seamless integration with Adobe Creative Cloud and Marketing Cloud further amplifies its value for creative teams.

Key Advantages

  • •Comprehensive content management solution
  • •Integration with Adobe tools
  • •Robust digital asset management
  • •Advanced content personalisation
  • •Supports targeted customer experiences
  • •Consistent multi-channel delivery
  • •Scalable enterprise-level operations
  • •Flexible architecture
  • •Intuitive user interface
  • •Simplifies content workflows
  • •Enhances team productivity
  • •Integrated creative and marketing tools

Get in touch

Book a meeting with us to discuss how we can help or fill out a form to get in touch