Case Study
View Case StudyTray.ai
Migrating hundreds of thousands of pages, re-platforming and extending for the leading composable AI integration platform

We've always been known to talk trash about WordPress, Framer and especially Prismic. It's fun and theraputic but truth be told Kontent.ai deserves it's fair share of aggro.
Pricing is hidden behind “book a demo” and their vague "price calculator". Basic features require developer elbow grease, and replacing a single image gives you a brand-new URL like it’s 2009. At scale, the API rate limits and bare-bones taxonomy start to feel less “enterprise” and more “please slow down, you’re scaring the CMS.”
If you’re absolutely set on using Kontent.ai, give us a shout. We’ll try to make it work… or find you something that won’t make your content team cry into their spreadsheets.

Kontent.ai loves a “contact sales” button. Great if you're an enterprise with a procurement department, not so great if you're just trying to budget a project. Until you get a quote, you’re basically guessing.

The platform is polished, but the setup isn’t plug-and-play. Getting projects wired correctly, especially when it comes to multi-channel setup, usually requires a developer, documentation, and a quiet room to scream into.

Unlike most modern CMS platforms, there's no native live preview. You have to build a custom preview pipeline, which adds effort, cost, and another item to the dev team’s already depressing backlog.

Swap an image or file, and Kontent.ai generates a new URL, which means link rot and cleanup duties no one asked for. Publishing teams feel this pain the fastest.

API-first is great until you hit the rate limit. 100 requests per second is fine for small sites, but high-traffic apps need careful caching or extra infrastructure to avoid bottlenecks

The Management API doesn’t expose every UI action, so automation hits a ceiling. Some tasks still require clicking through the interface, which defeats half the point of going headless.
Payload CMS stands out as a robust and flexible content management solution, particularly for developers working with Next.js. Its seamless integration with Next.js allows for a smooth development experience, enabling developers to harness the full power of this popular framework while managing content efficiently. The CMS is open-source, which means it can be customized and extended to meet specific project requirements, offering unparalleled flexibility. With support for custom data models, Payload CMS can handle a wide variety of applications, from simple blogs to complex enterprise systems, making it a versatile choice for developers.
The user-friendly admin interface of Payload CMS enhances the content management process, making it accessible even to non-technical users. This intuitive interface simplifies tasks such as content creation and media management, allowing teams to focus on delivering quality content without technical hurdles. Furthermore, Payload comes equipped with rich features, including authentication, access control, and media management, right out of the box, which accelerates development and reduces the need for additional plugins. Supported by a growing community, developers can benefit from shared knowledge and contributions, ensuring that Payload CMS continues to evolve and improve over time.
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