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From Contentful to Contentstack

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Challenges with Contentful

Key pain points

Contentful is one of those platforms where the bill can catch you off guard. The free tier caps you at 25 content types and 100K API calls, and a single marketing site can blow past both without warning. The next step up is $300 a month, and enterprise pricing often lands in the $50K to $100K+ a year range.

Users on Reddit regularly flag the same thing: tier jumps are forced by hitting one limit, not by needing the bigger feature set. Content model caps alone can push you into a higher plan you don't otherwise need.

The other issue is that Contentful has strong opinions about how content should be modelled, and those opinions aren't always documented. Projects built without that knowledge tend to accumulate performance problems and awkward workarounds. Before writing Contentful off, speak to us, a lot of the pain we see is implementation, not platform.

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Potentially high costs

Pricing climbs fast

Contentful isn't a cheap CMS. Once you pass the free tier's content type or API call limit, you're on the $300/month Lite plan, and enterprise pricing often starts at $50K+ a year.

Complex for non-technical users

Complex for non-technical users

Marketers and editors may need a small learning curve before they feel at home. It’s powerful but not always plug-and-play.

Integration dependency

Integration dependency

A lot of magic happens through third-party tools. Great for flexibility, but it does mean extra setup instead of getting everything out-of-the-box.

Limited native features

Limited native features

Contentful keeps the core CMS clean and minimal, but that also means more building and configuring to get advanced functionality.

Learning curve for new teams

Learning curve for new teams

If your team is moving from a traditional CMS, expect some onboarding time. Structured content is amazing but new for many.

Requires careful management - Contentful

Requires careful management

Because it’s so flexible, projects need good governance. Without it, content models can get messy and harder to maintain over time.



Benefits of Contentstack

Key advantages

Contentstack is one of the more polished enterprise headless CMS platforms. It has API-first, composable, and loaded with the usual DXP buzzwords. It actually backs some of it up. The workflows are strong, role-based approvals are genuinely helpful for large editorial teams, and the visual builder plus modular blocks give marketers enough power to ship pages without pinging developers every 30 seconds. Its omnichannel delivery, multi-region CDNs, and fast APIs make it a solid fit for global brands with heavy traffic and complex localisation needs.

But this is firmly in enterprise territory. We generally don’t recommend platforms in the “DXP with 47 whitepapers” category, but if you must pick one, Contentstack at least has a smoother developer experience than most. The composable architecture is well thought out, integrations behave predictably, and the SDKs play nicely with modern frameworks like Next.js. If you're a Fortune-500-sized team and want help figuring out whether this is the right bet, or want a modern alternative instead, get in touch.

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Enterprise-grade composable architecture

Built for large teams shipping across markets. The stack scales fast, stays stable under heavy traffic, and doesn’t crumble the moment your marketing team schedules a global launch.

Advanced workflow and approvals

Advanced workflow and approvals

Contentstack’s workflow engine handles multi-step approvals, roles, and governance without duct tape. Perfect for teams that need structure instead of Slack chaos.

Multi-region CDN delivery

Multi-region CDN delivery

Your content gets pushed worldwide through edge CDNs, keeping delivery fast even when your customers are nowhere near your servers.

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API-first microservices design

Developers get flexibility without wrestling with legacy monolith logic with REST, GraphQL, and webhooks.

Extensive React/Next.js SDKs

Extensive React/Next.js SDKs

Strong developer tooling means faster builds and fewer hours wasted writing boilerplate just to fetch and render content.

MACH-compliant infrastructure

MACH-compliant infrastructure

Fully modular, cloud-native, and replaceable in parts. Plays nicely inside modern composable stacks instead of dragging you back to 2010.





Common questions

Contentful to Contentstack migration FAQs

Answers to the most common questions about Contentful to Contentstack migration



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