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From Storyblok to Adobe Experience Manager

We are the Storyblok to Adobe Experience Manager migration experts



Challenges with Storyblok

Key pain points

Storyblock is definitely not our first choice when it comes to headless CMS. It looks sleek, sure, but its extensive documentation makes it confusing to set up. Its modular system demands time and technical assistance, and non-technical editors often get lost trying to understand spaces, stories, and components. Pricing escalates faster than an unoptimised build, especially if you want basic features.

You’ll likely lean on third-party integrations to get simple things done, and that means more complexity, more code, and more potential breakpoints. Webhook changes have also caught teams off-guard. It they deprecated without warning. So, while Storyblok isn’t terrible, it’s not plug-and-play either.



Customization difficulty

Customisation can take effort

Storyblok can do almost anything, but sometimes the “how” involves developer time, CLI commands, or manual tweaking. Great control, just not always plug-and-play.

Integrations is difficult

Some integrations need extra work

For things like CRMs or complex platforms, you’ll likely build the integration instead of installing it. Expect a bit more engineering.

Editing experience issues

Slower editing

Real-time previews are great, but large pages or heavy components can load slowly. Occasionally, the editor UI feels less intuitive than the rest of the platform.

Asset management challenges

Asset management isn’t perfect

Renaming assets, bulk editing, or cleaning libraries can take longer than expected. It is not streamlined like the rest of the system.

Roles permissions not customizable

Permissions are fixed

Roles are predefined. For smaller teams, that’s perfectly fine. Bigger teams may want more granular access controls than Storyblok currently offers.

Pricing issues

Pricing jumps with scale

You get a free tier, but some advanced features sit behind higher plans. It’s worth it for projects if you want to pay more; just something teams should budget for early.



Benefits of Adobe Experience Manager

Key advantages

AEM is the kind of platform you only choose if you’re a Fortune 500 company or enjoy voluntarily suffering. I hate anything Adobe builds. It’s bloated, overpriced, and aggressively designed to lock you into their ecosystem. But fine, here are the positives: the Adobe integration is unmatched. If your entire organisation already lives inside Creative Cloud, Analytics, and Target, AEM becomes this giant DXP monolith that handles assets, personalization, segmentation, and multi-channel delivery without breaking a sweat. The DAM is legitimately powerful, and it scales like a tank.

If you’re not operating at scale, you’ll spend absurd money for problems a clean Sanity + modern composable stack solves better and cheaper. If you are considering AEM or escaping it, get in touch. We’ll help you choose something that won’t haunt your ops team for the next decade.



Integration with Adobe tools

Integration with Adobe tools

AEM connects with Creative Cloud, Analytics, and Target, letting teams move assets, data, and personalisation logic across tools without friction

Robust digital asset management

Robust digital asset management

The DAM is genuinely powerful. It has AI tagging, smart cropping, versioning, and bulk optimisation for massive media libraries.

Consistent multi-channel delivery

Consistent multi-channel delivery

AEM can push content to web, mobile apps, email, and more from one central source. Ideal for enterprises that need consistent messaging across every customer touchpoint.

Flexible architecture

Flexible architecture

Supports both classic and headless approaches, letting teams mix legacy setups with modern frontends. It’s adaptable enough for companies with complicated stacks.

Scalable enterprise-level operations

Scalable enterprise-level operations

AEM is designed to handle huge traffic, global teams, and heavy workflows. It scales reliably when backed by proper infrastructure and Adobe’s cloud.

Dark UI design application showing a cursor selecting an element labeled 'Jenny' and a large blank frame.

Intuitive user interface

For an enterprise platform, the UI is relatively approachable, helping large content teams manage complex workflows without needing to touch code.





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