Case Study
View Case StudyTray.ai
Migrating hundreds of thousands of pages, re-platforming and extending for the leading composable AI integration platform

DatoCMS gives all the vibes of Prismic, but is somehow less flexible. It can feel like a glorified drag-and-drop schema builder. The moment you want to do anything mildly custom, the walls start closing in. And yes, the pricing stings. It scales fast, which is great for Dato, not so great for anyone trying to run a startup without selling a kidney.
The ecosystem is small, the extensions are thin, and deeper customisation often turns into “well, I guess we’re building that ourselves.” There’s no real visual editor, no guardrails for inactive billing, and once your project grows, you quickly realise drag-and-drop doesn’t magically give you validation or extensibility. If you need something genuinely custom or long-term scalable, there are better choices. Just contact us before you start one of the most expensive journeys.

DatoCMS hits a ceiling fast if you need deeply custom logic. The drag-and-drop model is convenient, but it doesn’t give you the freedom a code-first setup would.

Costs scale with usage, which can get painful quickly for growing sites. Traffic spikes = surprise bills.

While the UI is simple, the API-driven side demands more technical understanding. Non-developers may struggle once things get complex.

Out-of-the-box features only go so far. More advanced workflows often require plugins or custom development to bridge gaps.

Great for small–mid projects, but larger, more demanding setups can outgrow what DatoCMS offers out of the box.

Certain frameworks and tools need careful configuration, and edge cases appear more often than you’d expect in more mature CMS ecosystems.
If you’ve ever tried explaining “headless” to a content team and watched their eyes glaze over, Storyblok is your peace offering. On the surface, it appears to be great. For instance, its visual editor makes you feel like you are finally living in 2025. But start digging, and you’ll find some gremlins in the codebase and the pricing page. Their APIs are still missing some basic functionalities like fetching child or sibling pages.
Still, if Storyblok is your choice, we can make it work. Our team knows how to set it up cleanly, dodge the common blockers, and keep your build from turning into another “looked nice, aged badly” project.
Yes, you read that right, you can do real-time, on-page editing. Make a change, see it instantly, no staging limbo, which means you can stop “guess and publish.”
You can build a component once and use it everywhere. You can also update a button or banner in one place, and the entire site fixes itself.

Your content stays clean, organised, reusable, and not scattered across 40 pages. Developers work with structured data, editors drag-and-drop pieces like Lego. Everyone gets to stay sane.

One CMS, many languages, zero chaos. Localise content without duplicate pages, messy exports, or spreadsheet archaeology.

Writers, designers, and editors can all jump in at the same time without breaking each other’s work. Add comments and approvals. View version histories for teamwork without the headache.

If your design system can imagine it, you can use Storyblok to model it. There are custom fields, workflows, and logics that can bend to your stack rather than the other way around.
Book a meeting with us to discuss how we can help or fill out a form to get in touch
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