# Storyblok to Directus migration

> How to migrate from Storyblok to Directus, with a side-by-side comparison and FAQs.

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## Source: Storyblok

- **Type:** headless
- **Official site:** https://www.storyblok.com
- **Pricing:** https://www.storyblok.com/pricing
- **Last reviewed:** 2026-08-03

## Key advantages

If you've ever tried explaining "headless" to a content team and watched their eyes glaze over, Storyblok is your peace offering. The visual editor is genuinely good: editors see changes on the real page preview instead of filling out abstract field forms.

That's the upside. The downside is that the API lacks a few basics, like fetching child or sibling pages directly, and the tier jumps get steep once you need more locales or seats. If Storyblok is your choice, we can make it work, we know where the rough edges are and how to set it up cleanly.

### Visual editing capabilities

Yes, you read that right, you can do real-time, on-page editing. Make a change, see it instantly, no staging limbo, which means you can stop "guess and publish."

### Component-based approach

You can build a component once and use it everywhere. You can also update a button or banner in one place, and the entire site fixes itself.

### Efficient content structuring

Your content stays clean, organised, reusable, and not scattered across 40 pages. Developers work with structured data, editors drag-and-drop pieces like Lego. Everyone gets to stay sane.

### Strong multi-language support

One CMS, many languages, no chaos. Localise content without duplicate pages or messy spreadsheet exports.

### Collaborative environment

Writers, designers, and editors can all jump in at the same time without breaking each other’s work. Add comments and approvals. View version histories for teamwork without the headache.

### Highly customisable

If your design system can imagine it, you can use Storyblok to model it. There are custom fields, workflows, and logics that can bend to your stack rather than the other way around.

## Key pain points

Storyblok is not our first recommendation for a headless CMS. The product looks polished, but documentation sprawl makes initial setup harder than it should be, and non-technical editors routinely get lost navigating spaces, stories, and nested components.

Pricing is the bigger issue. Extra locales are $20/month each, extra seats are $15/month each, and custom roles, SSO, and the GraphQL API are all gated behind the custom-priced Premium and Elite plans. Teams on Growth ($99/month) often end up on Growth Plus ($349/month) not because they want the extra features, but because they hit an API request or locale limit.

You'll also lean on third-party integrations for a lot of ordinary tasks, which means more code paths to maintain. Webhook behaviour has changed between releases without clear deprecation notices. The platform works fine once it's set up. Getting there just takes more engineering than the marketing suggests.

### Customisation can take effort

Storyblok can do almost anything, but sometimes the "how" involves developer time, CLI commands, or manual tweaking. Great control, just not always plug-and-play.

### Some integrations need extra work

For things like CRMs or complex platforms, you’ll likely build the integration instead of installing it. Expect a bit more engineering.

### Slower editing

Real-time previews are great, but large pages or heavy components can load slowly. Occasionally, the editor UI feels less intuitive than the rest of the platform.

### Asset management isn’t perfect

Renaming assets, bulk editing, or cleaning libraries can take longer than expected. It doesn't feel as polished as the rest of the system.

### Permissions are fixed

Roles are predefined. For smaller teams, that’s perfectly fine. Bigger teams may want more granular access controls than Storyblok currently offers.

### Pricing jumps with scale

You get a free tier, but some advanced features sit behind higher plans. It’s worth it for projects if you want to pay more; just something teams should budget for early.

## Target: Directus

- **Type:** headless
- **Official site:** https://directus.io
- **Pricing:** https://directus.io/pricing
- **Last reviewed:** 2026-07-28

## Key advantages

Directus instantly wins points with us because, well… it has a rabbit for a logo. But beyond that, it's genuinely a solid database-first CMS. If you like the idea of a CMS that sits directly on top of your SQL database without any abstractions, Directus feels incredibly natural.

You can self-host it, tweak it endlessly, and treat your schema exactly the way you want. Editors get a no-code admin UI that feels polished, developers get REST and GraphQL out of the box, and teams get workflows, versioning, automations, and proper permission controls. It's flexible, fast, and a great fit if your content is really just structured data waiting for a smarter interface. If your project revolves around relational data and you want total control from database to API, Directus is one of the cleanest ways to build it.

### Intuitive non-technical interface

Editors get a clean, no-code admin panel that feels more like a productivity tool than a CMS. Non-technical teams can handle content updates without pinging developers every five minutes.

### Database-agnostic SQL integration

Directus plugs straight into your SQL database and turns it into an API instantly. If your data lives in Postgres, MySQL, MariaDB, or SQLite, it just works.

### Field-level permission controls

You can lock down every field, table, and action with granular role-based permissions. Perfect for teams that care about security and don't want interns accidentally deleting production data.

### Built-in REST/GraphQL support

Your entire database is instantly exposed as both REST and GraphQL endpoints. Just plug into your frontend and start shipping.

### Extensive UI customization 

Directus lets you tweak the interface, add custom views, tailor layouts, and build the exact editing experience your team needs. It feels like a CMS you can actually shape instead of fight.

### Real-time collaborative editing

Multiple contributors can work in the Studio at the same time without stepping on each other's toes. Collaborative editing shipped in February 2026, so drafts stay clean and the whole workflow feels built for modern teams, not 2010 intranets.

### AI Assistant with image and PDF support

The built-in AI Assistant can process images and PDFs as well as text, and it works across OpenAI, Anthropic, and Google Gemini. It's a genuinely useful addition rather than a feature-list checkbox.

## Key pain points

Directus looks fantastic in demos, but things get rocky once you actually try to use it at scale. The Team cloud plan is $499/month (or $599 billed monthly) and caps you at 10 SSO seats, 50 collections, and 20 flows. Grow past those limits and you're straight into custom Enterprise territory. The v12 move to the Monospace Sustainable Core License (MSCL) has also rattled the community; smaller orgs get a free Innovation Grant, but larger teams are navigating a licensing landscape that changed significantly from what they signed up for.

On the dev side, updates can introduce breaking changes, the documentation doesn't always keep pace, and the extension ecosystem is pretty thin. Localization is technically supported but fiddly and easy to misconfigure, and large datasets make the UI noticeably sluggish. And if you want anything deeply custom, you're suddenly living in Vue.js land, which is not where most teams want to spend their weekends.

### Breaking update changes

Directus explicitly does not follow semver: any release may include breaking changes. The v10 to v11 upgrade hit schema changes and dropped fields, and the v11 UI scale change (px to rem) broke extensions hardcoding pixel values. Plan your upgrade windows carefully.

### Limited extension ecosystem

The plugin ecosystem is still pretty bare. Anything even mildly niche ends up becoming a "let's just custom build it" moment, which defeats the purpose of picking a CMS with extensions. The marketplace launched in beta in early 2024 and is still maturing.

### Complex localization setup

Yes, it supports multilingual content, but setting it up feels like assembling IKEA furniture blindfolded. It works, but expect extra config, extra steps, and extra patience.

### Version history still tier-gated

Global draft versions now ship automatically with every versioned item (no manual setup required as of March 2026), which is a genuine improvement. Full version history, rollbacks, and controlled releases are still locked behind higher-tier plans, though, so if predictable publishing workflows are a must, check your tier carefully before committing.

### Vue.js knowledge requirement

Custom interfaces and deeper tweaks need Vue.js, so if your team only speaks React, prepare for a small identity crisis (or a hiring plan).

### Large dataset performance issues

Heavy tables and deeply relational data can slow down queries and the UI: community reports show 25K-row datasets where raw SQL runs in milliseconds but the Directus API takes 20+ seconds, largely due to internal query overhead and no auto-indexes on foreign keys.

## Frequently asked questions

### How much does Storyblok cost?

Storyblok's Starter plan is $0 with 1 seat, 2 locales, 100K API requests, and 100GB of traffic. Growth is $99/month for 5 seats, 2 locales, 1M API requests, and 400GB. Growth Plus is $349/month for 15 seats, 10 locales, 4M API requests, and 1TB. Add-ons run $15/month per extra seat, $20/month per extra locale, $10 per extra 1M requests, and $75 per extra 250GB. Premium and Elite are custom-priced and gate SSO, custom roles, and the GraphQL API. The catch most teams hit is the gap between tiers, because there's no gradual scaling. A Growth account that runs over on traffic or locales jumps straight to $349/month, a 3.5x increase for what's often a small overage.

### Does Storyblok have a visual editor?

Yes, and it's one of the best in the headless CMS space. You see real-time changes as you edit, directly on your site preview. It's the main reason many teams pick Storyblok. That said, Sanity now offers a comparable experience through its Presentation tool, which gives you live visual editing with more flexibility in content modelling. If the visual editor is your primary reason for choosing Storyblok, it's worth comparing both before committing.

### What are the best Storyblok alternatives?

Sanity is the alternative we recommend most often. It offers deeper content modelling, real-time collaboration, and a pricing model that doesn't spike when you add features. Contentful is another option if you want a mature ecosystem, though it's pricier. For teams that loved Storyblok's visual editor, Sanity's Presentation tool now provides a similar live preview experience. We've migrated several Storyblok projects to Sanity, and the feedback from both editors and developers has been positive.

### Can I migrate from Storyblok to another CMS?

Yes. We export your stories, components, and assets through Storyblok's API, then restructure everything for the target platform. Storyblok's component-based content model actually maps well to Sanity's block system. Most migrations take 3-5 weeks. The main challenge is handling Storyblok's nested component structure and translating field-level localization to the new platform's approach. We keep your site running on Storyblok throughout, so there's zero downtime during the switch.

### Is Storyblok good for large websites?

It works for mid-size sites but starts to strain at enterprise scale. The API slows when fetching deeply nested content, and the tier pricing is the bigger problem. Teams with multiple locales and heavy traffic land on Growth Plus ($349/month) or get pushed toward custom-priced Premium sooner than expected, since custom roles and SSO only exist on enterprise plans. We've seen the public complaints about Storyblok hiking existing customers' bills when they cross a usage or locale limit, and that risk grows with site size. For large projects we usually recommend Sanity instead. GROQ handles complex content relationships well, and the pricing scales in steps you can actually predict.