# Sanity to Framer migration

> How to migrate from Sanity to Framer, with a side-by-side comparison and FAQs.

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## Source: Sanity

- **Type:** headless
- **Official site:** https://www.sanity.io
- **Pricing:** https://www.sanity.io/pricing
- **Last reviewed:** 2026-07-28

## Key advantages

You know where our bias' lies. We think Sanity is literally the best headless content management out there. The schema is code-based, so it can be easily versioned, scaled, and extended without a heap of third-party hoops to jump. Providing you build it with a solid foundation, which we always recommend Turbo Start Sanity, it's going to be the most valuable hub for content you can imagine.

It's got a very unique tooling called the Live Content API, which in simple terms means

when you press publish, its live.

No issues with caching, and a single API usage that scales perfectly with multichannel content delivery.

It also offers one of the best editorial experiences in the industry with Presentation and customizable content structures. We're obviously huge fans of it, and we've pivoted our business with it when we realised how ahead it is.

### Real time collaboration

You write, your teammate tags in, adds citations, and updates the same doc without stepping on each other. It’s the fastest way to ship content without the "who has edit access?" chaos.

### Live preview block building

With Sanity, you don’t have to guess what your page might look like. Real-time previews update the moment you type. It’s a 1:1 mirror of your site before it ever goes live, so your campaigns look right the first time.

### Meta tags, structured content

Sanity’s structured content gives Google clean data and rich schema, so your pages surface higher without manual hacking. Automated schema, smarter metadata, and better rankings.

### Better media management

A blazing-fast media library with first-class support for Cloudinary, Mux, Wistia and more. Upload, drag-and-drop, preview without wrestling with assets, and waiting for spins of doom.

### Automated social sharing

Ever wanted to share one update, and automatically populate every social platform? Welcome to the future we've built that. Why should social media be a chore.

### Automated image generation

Sanity keeps your subject centred and sharp like a tiny author thumbnail or a full-page hero banner. There are no awkward crops, or chopped heads. Your visuals just look right everywhere.

## Key pain points

We obviously prefer Sanity, so much so that our own website is on Sanity. But if you don't have the right implementation team, you might find yourself in a bad situation. Its highly customizable nature can lead to complexity and time-consuming setup processes for less experienced developers. We've inherited our fair share of stinkers, but we advise that before you jump ship, you let us look over it to see if it's salvageable.

That said, if you are considering moving, we can help you migrate away with automated migration scripts, web scraping, and content mapping. It'll be a 1:1 with whatever platform you choose.

### Not always plug-and-play

Sanity gives you a ton of flexibility, but it’s not a "drag-and-drop" CMS. If your team prefers instant themes and presets, you’ll need a little extra setup to get started.

### Potentially high resource demand

As your content model grows, Sanity gives you incredible power and real-time performance. Just keep in mind that very large projects may require a bit more horsepower behind the scenes.

### Less ideal for beginners

Editors love Sanity once everything is set up, but teams switching from traditional CMSs may need a short onboarding period to learn the workflow.

### Infrastructure management needed

Unlike hosted CMS platforms, you own your content pipeline. That gives you full control and scalability, but also means setup and environments need to be managed properly.

### Technical skill required

Since Sanity is schema-driven, developers can model content precisely the way your business needs it. Non-technical teams benefit from that structure, but setup usually requires engineering support.

### Complexity in setup

Sanity doesn’t force rigid templates or assumptions. You have to define everything like content, structure, and workflows. The tradeoff: a bit more initial setup for much more flexibility long-term.

## Target: Framer

- **Type:** headless
- **Official site:** https://www.framer.com
- **Pricing:** https://www.framer.com/pricing
- **Last reviewed:** 2026-07-28

## Key advantages

If you live in Figma all day, Framer is the right choice for you. You can import your layouts, tweak a few interactions, hit publish, and suddenly you’ve "built a website" without ever opening VS Code. The no-code editor is fast, the animations look like you actually care about UI, and the built-in hosting + global CDN means you never have to touch a server or pretend you know what an SSL certificate is.

Multiple people can jump in, rewrite copy, adjust layouts, and preview the site instantly in real time with zero handoff pain, and "can you push this to staging?" nonsense. The SEO defaults are strong, images automatically behave, and performance is fast without you having to obsess over Lighthouse scores.

Can't knock the service, but we're here when you're looking to build something more scalable.

### Ability to control layout with drag and drop

You can drag, drop, and publish without the need for any developer or having experience in website development. With Framer, you can easily turn your mockup into a working page.

### Quick and cheap to build something

If you need a site yesterday (and on a budget), go ahead with Framer.  You can go from a Figma-level idea to a live marketing page in a few hours without writing any code or having developers wait on stand-ups.

### Some optimization comes by default

Framer quietly handles things like image compression, semantic markup, and basic SEO hygiene. You ship quickly, and the site doesn't fall apart in Lighthouse analyses.

### Huge library of themes

You can pick a template, tweak a few components, and you’re basically done. Its theme library is stacked, and most of it looks "portfolio ready" right out of the box.

### Real-time team collaboration

Multiple people can jump in, edit, comment, and tweak designs live like Figma. It speeds up feedback loops and kills the endless back-and-forth.

### Intuitive, designer-friendly UI

If you know your way around Figma, you’ll be able to use Framer without any difficulty. Framer’s interface is simple, and keeps designers moving without begging a developer for help.

## Key pain points

Framer looks incredible until you ask it to behave like a real CMS. The moment you go beyond a tiny blog or a five-page marketing site, the cracks show fast.

The CMS is bare-bones, the editor eats half your screen. Let's not forget the slow previews, sticky panels, and random bugs that make you question your life choices.

And then there’s the pricing. Basic caps you at 2 collections, and the costs that bite aren't the headline plan price. They're the $20/month per editor, the $10/month content editors, and the $20 per language for localisation. The May 2026 changes cut editor seats but kept that per-language charge, which the community has not let go. Framer isn’t built for deep structures, complex logic, or anything resembling enterprise workflows. If you’re already knee-deep in a Framer setup and not sure whether to scale, switch, or salvage, reach out to us. We’ll help you figure out the smartest path forward (and save you from the pain).

### Basic CMS

Framer’s CMS works for blogs and small sites, but anything bigger starts to feel cramped. If you are looking for complex structures, relationships, or enterprise-level content operations, you’ll hit the walls quickly.

### Not built for serious eCommerce

It can handle a simple store, but anything custom, multi-variant, or large-scale becomes a hackathon. If you’re planning real eCommerce, you’ll want something sturdier.

### Only friendly for designers

If you’ve never touched design tools, the UI has a learning curve, and there’s no deep tutorial to hold your hand. You’re on your own after the basics.

### Limited advanced features

Things like user roles, workflows, or deep automation are difficult on Framer. Great for designers; less great for anyone who needs serious operational features.

### Small plugin ecosystem

The community is growing, but nowhere near Webflow or mature CMS platforms. If you need niche integrations or extensions, expect roadblocks or custom work.

### Not suited for complex or multi-language sites

As soon as you need structured data, heavy localisation, or custom code, Framer starts to feel restrictive. Headless CMS platforms handle this far better.

## Frequently asked questions

### How much does Sanity cost?

Sanity's Free plan includes 20 user seats, 10,000 documents, 1M CDN API requests, 250K regular API requests, 100GB of assets, and unlimited locales. The Growth plan is $15 per seat/month for up to 50 seats, with 25,000 documents and the same API allowances, plus pay-as-you-go overages, private datasets, and 5 roles including Editor, Developer, and Contributor. Enterprise pricing is custom for organisations that need custom roles, dedicated SLAs, or single-tenant infrastructure. Most mid-size teams we work with stay well inside Growth's limits.

### Does Framer support headless or API content delivery?

Not really. Framer renders and hosts your site on its own infrastructure, and the CMS is built to feed that frontend, not to serve content over an API to another app. There is a read API for pulling collection data out, which is enough for an export or a migration, but you can't point a separate Next.js or mobile app at Framer as a content backend the way you would with Sanity or Contentful. If you need one content source feeding a website, an app, and a few other surfaces, Framer is the wrong shape. A headless CMS is built for exactly that.